Our Story

Founded in 2011 by Jeff Camp, Ed100 was born out of Jeff's desire to better understand how California's education system worked as his own children entered school. Faced with the complexity of the system, Jeff began piecing together information from multiple sources. Realizing that others could benefit from the knowledge he was accumulating, he started writing. What began as a personal effort grew into a public, free, online resource designed to help everyone in California better understand the education system.

When Carol Kocivar, the former President of the California State PTA, joined the effort, Ed100’s weekly blog posts flourished. Together, they have created a resource that has educated thousands of participants throughout the state.

The Problem

The California education system is authentically complex and constantly changing —making it hard for most people to understand, let alone navigate. Pervasive jargon makes the knowledge gap even worse, preventing parents, teachers, and community leaders from advocating effectively for the changes they wish to see in schools and across the state. By providing accessible, up-to-date, and accurate information, Ed100 empowers leaders to make informed decisions and drive positive change in education.

Our Impact

Since its inception, Ed100 has made significant strides in improving education awareness and engagement in California:

Everyday thousands of readers depend on Ed100 for information on topics that they care about. A small fraction of those visitors take the next step:

• Over 14,000 people subscribe to our weekly newsletter.
• Over 9,300 participants use Ed100 as a course.
• Participants span more than 3,200 schools and 575 districts.
• More than 900 individuals have earned their Ed100 graduate certificate

Programs and Initiatives

Our primary programs include:

• Ed100 Online Course: A free, self-paced, and comprehensive learning platform about California’s education system.
• Weekly Blog Posts: Regular updates and insights covering trends, challenges and opportunities in California education.
• Workshops and Community Engagement: In-person and virtual opportunities to learn, share, and collaborate on improving public education.

Who We Are

Ed100 is the work of a small, passionate team with a dream: to make it easier for everyone to understand the education system and get involved in improving it.

• Jeff
• Carol
• Selisa

Jeff Camp – Founder, editor, and primary writer of Ed100. Previously, Jeff co-chaired the education work of Full Circle Fund, a nonprofit organization of donors and volunteers. He served on the California Governor’s Committee on Education Excellence and has been an advisory board member for EdSource and Education Trust-West. Before his education work, Jeff worked at Microsoft in the U.S. and Japan. He is also a parent, a songwriter, and an astrocytoma survivor.

Carol Kocivar – Former President of the California State PTA. Carol is an attorney, journalist, and advocate, and has worked with a variety of education organizations. She is passionate about improving the education system and has contributed extensively to Ed100 through lessons and blog posts.

Selisa Loeza – Community engagement specialist focused on outreach and partnership development. Previously, Selisa was a classroom teacher. Her children attend public schools in California.